Direct Mail

Your sales are in the post.

Spending on direct mail (DM) has increased by 118% in the last decade. And that's hardly surprising - DM is proven to generate profitable sales.

In fact, industry statistics show that you could generate around £14 in sales for every £1 you spend. Across the UK, consumer DM generates an estimated £27bn of business every year.

At BGD we offer a truly comprehensive direct mail service. It begins with strategic consultancy. We'll talk to you about what you want to achieve with your DM, your customers' profile, your brand and your budget, and use that to create a detailed plan for your campaign.

Successful DM depends on data. Using the latest techniques of data profiling and consumer analysis, our specialist DM team will purchase the most up-to-date mailing lists and carefully tailor the data to your campaign, ensuring that it is highly targeted and delivers optimum ROI.

Turning to the mail itself, we have years of experience in producing highly innovative, award-winning creative. We'll source affordable, high-quality print and arrange every aspect of production and delivery.

The beauty of DM is that it is completely measurable. We'll help you put together rigorous strategies for testing campaigns and analysing responses, so we can improve on your results again and again.

Now read Door drops.